Vodafone M-Pesa today announced its entry into the beauty and wellness category with a strategic partnership with the popular chain Vandana Luthra Curls and Curves. Vodafone M-Pesa will facilitate instant payments at all VLCC centres across India and offer attractive discounts to its customers.
Vodafone M-Pesa customers can sign up for weight management solutions, skin and haircare treatments, beauty or personal care services at VLCC and avail up to 60 percent discount. Additionally customers can avail a 5 percent cashback up to Rs 50. All they have to do to avail this offer is pay using M-Pesa.
Speaking about the association, Suresh Kumar, Operations Director, Vodafone India said, “We are delighted to partner with VLCC. Through this partnership, we will provide a safe, convenient and speedy way for our customers to pay for their health and beauty services at VLCC.”
Commenting on the partnership, Sandeep Ahuja, Group Director, VLCC Healthcare Ltd. said, “At VLCC, we constantly strive to offer simplified solutions to enhance overall customer experience. We are delighted to associate with Vodafone for using their digital wallet – M-Pesa. This will enable our customers an easy and cashless way to avail our world-class products and service for their beauty and wellness needs.”
Serving the needs of the unbanked and under-banked customers, Vodafone M-Pesa is a safe, fast and convenient way of bringing the bank to the mobile. Also, with a pan India distribution network of close to 140,000 agents and with more than 16.40 million customers, Vodafone M-Pesa is the largest banking business correspondent in the country.
M-Pesa today plays a vital role in enabling financial inclusion and m-commerce. ‘M-Pesa’ effectively leverages the combined strengths of Vodafone’s global expertise in the domain of mobile payments and significant distribution reach in India plus the security of financial transactions provided by ICICI.
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