ICICI Prudential Life Insurance has become the first life insurance Company in India to have direct integration with WhatsApp. This has enabled the Company to have a verified business account on the globally popular messaging platform.
ICICI Prudential Life will utilize the WhatsApp messaging platform as a customer servicing channel. This is the latest digital initiative taken by the Company to provide its customers with easy access to details of their life insurance policies. Customers consenting to receive messages on WhatsApp will receive welcome kits, policy certificates, premium receipts and a host of other services too can be availed of. High levels of encryption on the messaging platform ensures that information received and shared with the customer remains confidential.
Puneet Nanda, Deputy Managing Director, ICICI Prudential Life Insurance said, “We are happy to have formally partnered with WhatsApp. We now have a WhatsApp verified business account on the messaging platform. We are always looking to add new layers of convenience to offer to our customers. It is estimated that there are about 200 million active WhatsApp users in India on a monthly basis. The popularity of this app makes it an ideal channel for delivering customer service. Customers already using WhatsApp to communicate with friends or family can simply send a message to the verified business account number of ICICI Prudential Life and get information on their policies. With this new initiative we have another 24×7 customer service touch-point.”
more recommended stories
Interior – Exterior Expo Commences at Kochi
KOCHI: The first ever Interior- Exterior.
Interior- Exterior Expo in Kochi from 22 nd to 24 th
KOCHI: Interior Exterior Contractors and Dealers.
Debunking Common Mythis About Mosquito Repellents
MUMBAI: With the onset of summers.
SBI Life Insurance Launches “Thanks a Dot”
MUMBAI: SBI Life Insurance, one of.
BTVI Money Mantra Successfully Completes Season I
MUMBAI: BTVI Money Mantra, an initiative.
83% Individuals in Kochi Feel Uncertain Reveals Survey 2018
KOCHI: Aditya Birla Sun Life Insurance.
Secure Cam makes Kochi its base, Expands into India with Rs 200 Crore Project
KOCHI: Secure Cam IT Solutions, a.
Muthoot Capital Services Ltd Awarded with ‘India’s Best Company of the Year Award’
KOCHI: Muthoot Capital Services Ltd. (MCSL),.
Aditya Birla Sun Life Retirement Fund collects Rs. 166 Crore
MUMBAI: Aditya Birla Sun Life AMC.
Data Innovation Challenge launched at Integrated Startup Complex
KOCHI: Kochi Metro Rail Limited (KMRL),.