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Vodafone Play Strengthens Regional Content

In Business, Entertainment
March 09, 2018

MUMBAI:
As video on demand becomes more popular in India, increasingly consumers are looking forward to entertainment in regional languages. Understanding this trend, Vodafone India has widened its bouquet of regional content on Vodafone Play – a single window to the world of entertainment.
Vodafone Play has built a robust portfolio of regional content with more than 5000 Bhojpuri, Tamil, Telugu, Kannada, Marathi and Hindi dubbed Hollywood movies. Customers also have a wide choice of watching their favourite TV shows, infotainment, live TV in their native language.
To further extend this enriching and just a click away bouquet of 24*7 available entertainment, Vodafone is offering free video streaming service on Vodafone Play for its subscribers till 30 th June, 2018.
Speaking about Vodafone Play, Avneesh Khosla, Associate Director – Consumer Business, Vodafone India, “ Regional content enables us to reach a large cross section of our consumers to enable them to enjoy content in languages of their choice. At Vodafone we are committed to drive democratisation of Data and we see content being key towards that agenda.
Vodafone Play is a video streaming mobile app, where viewers can watch 10000 + movies, over 300 Live TV channels, 50+ international premium TV shows, 16 original mobile web series, hundreds of snacking short videos along with a huge catalogue of trending video and music content across all genres.
Further more, catering to the fast changing viewing and content consumption trends Vodafone Play has excellent
international content for its millennial viewers which include TV shows such as Big Bang Theory, Flash, The Mentalist & Gotham. The shows are aired the same day as in US.
Key Highlights
Robust regional content – Bhojpuri, Tamil, Telugu, Marathi, Kannada, Hindi
Live TV channels like Zee Cinema, & Pictures, Zee Anmol, Prime HD, Zee Marathi, DD News, Zee Bangla etc.
Entire bouquet of Discovery channels like TLC, Discovery HD & Animal Planet. Offers newly launched Discovery JEET.
Popular news channels like Aajtak, Republic TV, ABP news, NDTV , BBC news and CNN etc.
International premium TV shows and original mobile web series
Download the Vodafone Play app directly from the Google Play & Apple App Store on your smartphone for free entertainment with the largest and the most exciting portfolio of TV channels, songs, and video-on- demand, you can be rest assured that nothing, comes between you and your entertainment.