Amway India Strengthens its Premium Skincare Portfolio

KOCHI:
As consumers increasingly seek skincare products that deliver beyond conventional sun protection, Amway India, a leading company supporting health and wellbeing, has launched the Artistry Skin Nutrition Multi-Defense UV Protect, an advanced daily defense solution to support skin against modern environmental aggressors, enriched with the goodness of Nutrilite botanicals.

The launch further strengthens the Artistry Skin Nutrition portfolio, which is thoughtfully designed to address evolving skincare needs through targeted, nutrition-inspired skincare solutions that combine the goodness of nature. with cutting-edge science for healthy looking skin.
· Highest broad-spectrum UVA/UVB Protection
· Antioxidant Protection
· Sheilds skin from full light
· Registered with The Vegan Society
· Brings together 65 years of Artistry skin science and 90-year legacy of Nutrilite

Speaking on the launch, Rajneesh Chopra, Managing Director, Amway India, said, “The Indian skincare landscape is evolving rapidly as consumers are increasingly becoming conscious of their skincare needs for which they seek ingredient transparency, effective, science-backed, and thoughtfully formulated products. At Amway India, we are committed to deliver innovations that meet these evolving consumer needs. The launch of Artistry Skin Nutrition Multi-Defense UV Protect reflects this and our focus on combining advanced skin science and the goodness of Nutrilite botanicals, reinforcing our commitment to offering trusted, purpose-led skin nutrition products. Furthermore, there is a surge for skincare infused with natural, plant-based ingredients, as consumers increasingly align their beauty choices with holistic wellbeing[i] and with Artistry Skin Nutrition, we are uniquely positioned to lead this movement with Artistry Skin science and 90-year legacy of Nutrilite.”

The new Artistry Skin Nutrition Multi-Defense UV Protect is thoughtfully formulated to support the skin’s daily defense needs by helping protect against multiple environmental aggressors that contribute to visible signs of premature skin aging. Powered by advanced UV filters and antioxidant-rich Nutrilite botanicals, the formulation helps support skin defense while delivering a lightweight, comfortable finish suitable for everyday wear.

Powered by advanced skincare science and Nutrilite-grown botanicals, Artistry Skin Nutrition Multi-Defense UV Protect delivers broad-spectrum SPF 50+ and PA++++ protection against UVA and UVB rays while helping defend skin from visible light (including blue light), infrared light, and free radicals. Its advanced formula combines a Mineral Sunscreen Blend of Zinc Oxide and Titanium Dioxide with Nutrilite-grown Pomegranate, known to help soothe skin from irritation caused by pollutants, Chrysanthemum Morifolium Flower Extract to help protect against environmental aggressors, and Carnosine which is known to support defense against UV rays, visible light, and infrared exposure.

Designed to complement fast-paced modern lifestyles, the lightweight tinted formula blends in to offer a smooth, breathable and invisible finish with no white cast, and is water resistant for up to 80 minutes. The product is vegan, non-comedogenic, and formulated without parabens, mineral oil, and sulfate surfactants, reinforcing Artistry Skin Nutrition’s commitment to clean beauty standards.

Artistry is the only beauty brand backed by Nutrilite, bringing the trusted power of Nutrilite to skincare. The Artistry Skin Nutrition Multi-Defense UV Protect is designed to deliver multi-dimensional skin defense while supporting healthy-looking skin. Priced at an MRP of INR 3399/-, the product is now available across all Amway-authorized channels – through Amway Business Owners/Distributors, Amway stores and at www.amway.in.