Axis Bank Launches 5th edition of ‘Evolve’ for SME Customers

KOCHI:
Axis Bank, India’s third largest private sector bank, today hosted the 5th edition of ‘Evolve’, an annual knowledge series for the bank’s Small and Medium Enterprises (SME) customers.

Evolve is a platform for SMEs to learn and interact with leaders who have driven the wheels of innovation in their companies across areas of Manufacturing, Distribution, Marketing & Technology etc. The current edition ‘Innovation in SME business ‘focused on how SMEs can successfully bring in the innovations across their businesses.

During the seminar, Mahesh Prabhu, Vice President & Global Head of Innovation, ITC InfoTech & John. K. Paul, Managing Director of Popular Vehicles and Services Ltd. discussed the interesting possibilities of innovation in the other functionality of the business that will enable them to keep pace with the ever changing dynamics of the industry.
This year Evolve will span across 30 cities such as Ahmedabad, Bangalore, Chennai, Hyderabad, Jaipur, Kochi, & Mumbai etc.

This knowledge series aims to equip the participating SMEs with new-age strategies, case studies, operational know-how, regulatory and government related knowledge and skills. The Bank has engaged with the industry experts comprising of
successful SME entrepreneurs who have been driving innovation in their companies, to share their strategies, mantra's, case-studies which can help the others SME.

During the launch, J. P. Singh, President & Head, SME, Axis Bank said, “We firmly believe that SMEs are the drivers for economic growth of the nation and are constantly working for the progress of SMEs. As a true partner in progress, in addition to financial support, we believe in offering SMEs non-financial services also that can truly help SMEs grow their businesses holistically. The Bank has been supporting the efforts that our SMEs are making by providing them with guidance through our Evolve series. We are delighted to launch the 5th edition of Evolve, an initiative to benefit our SME customers as we look to further enhance their knowledge and expertise to achieve greater heights.”

Conceptualized in 2014, in the past 4 editions, Evolve has reached out to over 5000+ customers across 35-40 cities, in each edition. Through this platform, the bank aims to equip its SME customers with non financial resources such new-age strategies, case-studies, operational know-how, regulatory and governmental affairs etc. that influences their business.