‘The Connectedness Paradox’ at ISA CEO Conference 2019

MUMBAI:
Business leaders like Harsh Mariwala, Chairman, Marico; D Shivakumar, Group Exec. President- Corporate Strategy & Business Development Aditya Birla Group; will be speaking at the second edition of The Indian Society of Advertisers (ISA) CEO Conference, taking place on Monday, March 18 at ITC Maratha, Mumbai.

With the theme of ‘The Connectedness Paradox’, ISA CEO Conference will see corporate leaders discuss what digital connectedness means to business and its implications in an increasingly interconnected but paradoxically disconnected world. This event has engaging format with a mix of keynote address, interesting presentations, fireside chats and panel discussions by distinguished thought leaders from the industry, in line with the theme.

Explaining the theme, Sunil Kataria, Chairman, ISA, said ‘ISA CEO conference is a forum where we try to get the corner office perspective on a leading theme that is currently resonating in the corporate world. As we sought to bring together the CEOs from a cross-section of industries for this edition, the theme that struck us was the Connectedness Paradox. That is because the connectedness and digital transformation happening across every sphere of business is a great opportunity, but it is also posing a number of challenges and paradoxes.