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Nippon Paint Extends Support to the Painter Community Amidst Covid-19 Pandemic

In Business
April 03, 2020

KOCHI:
With the recent Covid-19 outbreak being declared a global pandemic by the WHO, the current crisis has taken a toll on the average daily wage workers’ earnings, including painters.

In an effort to help Nippon’s painter associates amidst this ongoing crisis, Nippon Paint (India) Private Limited (Decorative Division) Asia’s leading paint manufacturer, today partnered with local supermarkets in Kerala to distribute essential commodities, apart from providing them financial benefits through digital currency.

As part of the initiative, Nippon Paint provided these painters e-vouchers, thereby enabling them and their families to purchase essential commodities from their neighbourhood supermarkets and grocery stores. This will ensure the painter families have access to essential grocery items in light of the lockdown. Also, direct distribution of essential groceries took place for the painters in smaller towns through tie-ups with local grocery/kirana stores.

Talking about the effort, S Mahesh Anand, President – Nippon Paint (India) Private Limited (Decorative Division) commented, “Nippon Paint always strives to support painters, who are our key stakeholders. In view of the current Covid-19 pandemic that has shaken the
world, we are committed to help reduce the impact faced by our painters who mostly rely on daily wages. We hope that our contribution will help sustain their families during the current lockdown and hopefully endure this crisis together”.