Dhathri Ayurveda Launches Complete Care Ayurvedic Toothpaste

KOCHI:
Dhathri Ayurveda, a renowned health and beauty care brand in South India, haslaunched Dhathri Complete Care Ayurvedic Toothpaste. The launch of the product was done by Bipin Cherian, Executive Vice President – Business Strategy, Dr. Rajesh Kumar A, Executive Vice President – Research and Development and Suresh Divakaran, Head – Business Development.

Dhathri Complete Care Ayurvedic Toothpaste, developed by as a complete Ayurvedic solution for dental care, fights germs, cavities, bad breath, bleeding gums, toothache, yellowing, weak tooth, plaque and stains and provides gums and teeth with total protection. Dhathri Complete Care Ayurvedic Toothpaste has the goodness of 15 Ayurvedic ingredientsincluding neem, clove, cinnamon, black pepper, camphor, tomar, nutmeg and vajradanti, and it is free from fluorides and triclosan.

Dr. Sajikumar, Managing Director of Dhathri Ayurveda, stated that Dhathri wants to make a difference in all areas of consumer’slife, and as oral care is a decisive factor in overall health, the company endeavours to ensure that their consumers have access to the best Ayurveda solutions for oral care. He also added that Dhathri is proud to introduce this new toothpaste with superior benefits.

Dhathri Complete Care Ayurvedic Toothpaste waslaunched as a part of Dhathri Ayurveda’s mission to introduce daily ,essential, natural and Ayurvedic productsin the market. Dhathri Complete Care Ayurvedic Toothpaste is now available in 150gm, 100gm and 40gm packs. Dhathri Ayurveda stated that there are more such superior quality products ready to be launched in the market.

Dhathri Complete Care Toothpaste will be available soon at around 10000 outlets across Kerala. As the growth of the Ayurvedic and herbal toothpaste segment is gaining momentum today, Dhathri Ayurveda is going ahead with plansto achieve 25% of the market share in the herbal segment.