

BANGALORE:
Summers are here and it’s time to change our wardrobe to summer essentials. The most important wardrobe essential during summers is lingerie. As we move towards stacking up sheer tops, cold shoulder dresses and other stylish summer staples, solution driven lingerie plays a major role. We need more of Tube Bras, Strapless & Backless bras to pair them up with our attire and look extraordinarily gorgeous. Groversons Paris Beauty being one of the most trusted lingerie brands has come up with its New Summer 2021 lingerie collection.
The highlight of this collection is an exclusive range of printed & padded T-shirt Bra, Premium & fancy lace Bra, Sports Bra, Plus size Bra, Sleepwear and its Panties collection. The new summer collection has a wide range of peppy prints like stripes, geometrics, polkas, florals with a combination of vibrant colors like aqua green, pink, lavender, aqua blue, butter yellow and many more.
This premium lingerie brand believes in adding feminine and outspoken fashion edge to their lingerie collection, thus reckoning to the assertiveness and self-esteem of women. The new summer collection has been designed keeping the needs of young women in mind who likes to experiment with their lingerie wardrobe. The brand has always kept the comfort of women as its primary focus and has designed products that they can use for daily and formal wear. The fabric used in the Spring Summer collection is breathable and skin friendly considering the scorching heat during summers. The bras are seamless with full cup coverage making them ideal for wearing under T-shirts, formal shirts, ethnic wear and most important of all, these bras are non-wired that provides day-long comfort and confidence.
Regarding the launch, Siddharth Grover, Director, Groversons Group, said “This year is going to be totally different and we can see the youth all ready to pep up this summer in an extraordinary fashionable way. Last year due to lockdown, all of us didn’t get an opportunity to move out and explore things and that is why this summer is important where we can understand what women want in terms of their lingerie solution driven needs and capture more market by providing the best at an affordable price range. We have experimented with various fabrics and styles this time and are looking forward to a good and appreciating response from the market.”

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