KOCHI:
In what could be termed a trend setter in the IT sector of Kerala, three home-grown tech service companies have join hands to become one to form a consolidated, more capable technology provider to meet the growing global demand Sinergia Media Labs (Simelabs), Goodbits, and Logiticks came together in the wake of rising global demand for technological talent in sectors such as finance, healthcare, education and art.
The merger gains significance as it is first of kind consolidation of Kerala companies with an aim of serving global demands. The increased demand for technological talent will result in a massive digital transformation with a series of technological advances in Mobility, Cloud, IoT, Robotics, AI, Blockchain, Metaverse. India is expected to address a significant part of that demand and Kerala will be one of the leading players this time around.
Prakash Bare, Chief Evangelist, Simelabs – We are entering a period of computing that defies and crosses all boundaries and borders, in which everything interacts with everything else. It’s a world where solutions matter most, where size matters, and where our ability to align ourselves to function in a seamless manner to meet our customers’ every technological need will determine our success. This very belief has made me believe in this next step and I can proudly say that we at Simelabs have been always enthusiastic about growing our organization into a world-class services organization from Kerala focusing specially on end-to-end product development capabilities
Software space in Kerala has been thriving for the last couple of decades. There are more than 900 software companies in Kerala employing around 1.5 Lakh people. Of these only a few companies scale up and become large companies; the rest become lifestyle businesses with around 50-100 employees or are acquired by larger software companies looking to expand operations to India.
The merger will strengthen hiring, training, IP development, sales, and marketing process enabling the group to reach out to quality clients and helps the group to reach a critical mass for aggressive growth, and large and long-term customer engagements. The group will have over 250 employees after the consolidation and plans to grow it to 1000+ by the end of 2023. The group, which has the experience of working with leading global brands under Fortune 500 companies. Has initiated the plan to raise private equity funds and targets to go public in the next few years.
The group will also have a widened spectrum of skills and technologies (AI/ML, IoT, Robotics, Industry 4.0, Blockchain, Metaverse, etc) to deliver delightful solutions to even complex problems. The merger helps the group cover markets of US, Europe, Australia and Asia.
Even after the merger the group will continue to use all three brands – Simelabs, Logiticks, and Goodbits, with Simelabs, being the primary brand for future opportunities. The changes have effect from the beginning of the financial year 2022-23.
According to Derrick Sebastian, CEO, Simelabs .the increased resources will make the company capable of providing quality customer service in all aspects, particularly in delivering the best partnership experience to customers. I believe this group will offer great and fulfilling career opportunities to all our employees, making the company stronger and more competitive in the market.
Kannan Surendran, CEO, Logiticks said “ : Each company brings distinct advantages to the table and together we will be bigger and stronger, which means we will be able to serve our clients better, our team will have accelerated career paths and everyone on board will have more opportunities to grow and larger dreams to chase.
Arjun Menon Kalayakkat, CEO, Goodbits is excited about the consolidation.. ‘’ We found that each of the individual brands complement\ each other in many areas, which when brought together makes a strong global brand & which is home grown. Another parameter for which the group has a high bar is our team and our people’s practices. We are planning to double our team strength and at the same time make it even more a “Great Place to Work” he said.
