

KOCHI:
As India sets to embrace the festivities, Godrej & Boyce, the flagship company of the Godrej Group, announced that its business Godrej Interio, India’s leading furniture solutions brand, launched the ‘Neo Smart Chimney’, its newest offering in the kitchen segment. With its unique features and aesthetic look, the brand aims to provide the perfect accessory to make space for efficient kitchens for the working Indian population. The launch of this product has been announced to cater to the high usage of kitchens ahead of the festive season.
With design thinking and user insights being at the root of every innovation at Godrej Interio, the Neo Smart Chimney assures high quality, functionality, design, and sustainability. It also offers assured warranty to customers and is available pan India.
Food preparation can be a cumbersome activity, especially during the festive season where time spent in the kitchen is longer and the heat from cooking is a significant pain point. Godrej Interio’s Neo Smart Chimney offers a specialized cool draft design to ensure user comfort while they prepare food. It also has special set of baffle filters, which can handle the regular Indian household cooking style which includes considerable use of masalas and frying. The auto clean feature has an oil collector tray which can be easily removed and cleaned. The LED Lights provide better illumination while cooking and have greater durability.
As a part of the festive celebratory offers, customers will get a mega discount of up to 25% and cashback up to INR 24,000 in the home furniture segment which includes Bedroom, Living Room, Dining Room and Mattresses. The brand is also offering up to 25% off OR a free chimney and hob on modular kitchens during the festive season. The offer can be availed both online and at the nearest store. This offer is valid from 6 th October 2021 to 12 th December 2021.
Subodh Mehta, Senior Vice President (B2C), Godrej Interio said “During the pandemic, consumer behaviour pivoted toward the home. With restrictions over the various lockdowns and dining outside being curtailed, kitchens became centres of not only daily food preparation but also a space for culinary experimentation. As a result, time spent in the kitchen significantly increased. Cooking is a time consuming and sometimes uncomfortable process with pain points such as poor ventilation, heat and the use of strong aromatics in Indian cuisine. The Godrej Interio’s Neo Smart Chimney plays a crucial role in alleviating these common pain points with its cool draft and auto clean features while also adding to the aesthetic look of your kitchen. As India is set to embrace the festivities, we are launching this revolutionary kitchen accessory to enable customers to celebrate to their fullest and spend quality time with their loved ones. With its distinctive features, the Neo Smart Chimney will light up the kitchen experience this festive season.”
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