KOCHI:
Kerala Blasters FC reveals Keshu, the Official Mascot of the club for ISL 2019-20. As part of club’s Inclusivity initiative, the latest design for the mascot was sourced from the fans through a Mascot Design Contest that was hosted on the KBFC Tribes Platform.
From the numerous entries that were received, the entry from Mridul Mohan was selected as the face of Keshu. The 19-year-old Mridul from Thrissur is a student at the KKTM Government college, Pullut, Kodungallur. He will now be known as the creator of the Official mascot for Kerala Blasters FC.
Coupled with the launch of the Mascot, the club also announces an exclusive comic strip that will feature Keshu, who is a very jovial, playful yet responsible character, that believes in 3 core principles-Collectivism, Inclusivity and Sportsmanship. The Keshu-Play with me stories have been conceptualized by Sudipta Dhruva, a Mumbai based professional storyteller and brought to life by the renowned cartoonist Abhijeet Kini. The fun-loving Keshu will be seen in the stadium for all Home-Matches interacting with the crowd and entertaining the fans. Keshu’s loud roars and happy smiles will add to the cheers of the extravagant yellow tribes during all the matches.
“KBFC hopes to impart good values both on and off the field. Keshu is more than just a mascot. We hope that we are able to impart values the club stands for, through his acts and journey, says Viren D’Silva, CEO, Kerala Blasters FC.
The CEO of Kerala Blasters Viren D’Silva, Nikhil Bharadwaj, Owner-KBFC, Keshu, the official Mascot and Mridul Mohan, the creator of Keshu, were present at the Mascot Launch event held at the Jawarharlal Nehru Stadium.
