

KOCHI:
An ongoing virtual incubation program by Kerala Startup Mission (KSUM) made a new stride today when El Square Innovations Pvt Ltd launched a niche cake delivery app that boosts the customer reach of bakers, confectioners and cooks to reap more profits.
KSUM Chief Executive Office Tapan Rayaguru inaugurated ‘Cake O Cake’ (http://cakeocake.com/) that provides clients an opportunity to list and sell their products.
Cake O Cake is the first product by the KSUM-supported El Square, founded in Kochi five months ago.
Besides this premium online platform, El Square aims to provide the clients with secured e-payment processing solutions and e-commerce solutions for B2B and B2C both inside and outside India, the company’s CEO Clinton V Pulikkal said.
“Ours is a truly inclusive digital platform for bakers and confectioners with adequate technological support. We also help vendors, bakers and confectioners create and establish a strong digital presence,” Pulikkal said. “We use top-notch customer base target marketing for effective operations. Our aim is to create a whole new, vibrant ecosystem exclusively for bakers, confectioners and cooks.”
El Square’s Cake O Cake is the latest among the results of KSUM’s FFS (Fail Fast to Succeed) that supports nascent firms to make their product and promote business.
KSUM is the nodal agency of the Kerala government for entrepreneurship development and incubation activities in the state. It undertakes planning, establishment and management of technology business incubators and accelerators so as to promote technology-based ventures by creating the infrastructure and environment.
more recommended stories
Samsung to Announce its DX Vision at ‘The First Look’ Event at CES 2026KOCHI:Samsung Electronics will host The First.
moto g57 Power Goes on SaleNEW DELHI:Motorola, a global leader in.
AI Will Be Key Driver for Margin Gains in 2026 finds TCS FutureLAS VEGAS/MUMBAI:Tata Consultancy Services (TCS) (BSE:.
Huddle Global 2025: KSUM Invites Applications for Agentic AI HackathonTHIRUVANANTHAPURAM:Kerala Startup Mission (KSUM) has invited.
AISATS Expands Nationwide PresenceKOCHI:Air India SATS Airport Services Pvt..
BPCL Recognised Among Global Top 100 Corporate Startup StarsMUMBAI:Bharat Petroleum Corporation Limited (BPCL), a.
Shree Cement Launches “Kutumb Utsav”GURUGRAM:Shree Cement Limited, one of India’s.
Ambuja Cements’ Empower Rural Women in BhataparaCHHATTISGARH:Ambuja Cements, the 9th largest building.
Hell Energy Drink Announces Three-Year Partnership With Punjab Kings as Official Energy Drink PartnerMUMBAI: HELL ENERGY DRINK, one of.
PNB Celebrates 76th Anniversary of Constitution Day, Reaffirms Commitment to National ValuesNEW DELHI: Punjab National Bank (PNB),.