BENGALURU,: Toyota Kirloskar Motor (TKM) proudly continues its exciting partnership with the Indian Supercross Racing League (ISRL), showcasing the iconic Hilux being its official vehicle partner. The ISRL marks the world’s first franchise-based supercross league in India, and TKM’s collaboration through the iconic Hilux has created unforgettable experiences, captivating audiences, and setting new standards for motorsports and automobile enthusiasts across the country.
Following the first and second rounds held in Pune (Jan 2024) and Ahmedabad (Feb 2024) respectively, the ISRL concluded its third leg at Open Ground (Airport Road), Chikkajala in Bengaluru on February 25th, 2024, transcending the conventional boundaries of racing, embarking on a mission to redefine motorsports in India. This final round received overwhelming response with participation of over 7000+ fans, highlighting the growing popularity and significance of off-roading engagements in India.
Toyota has a robust international motorsports legacy of over six decades, engaging in prestigious events like the World Rally Championship, Dakar Rally, and World Endurance Championship. The partnership with ISRL reflects Toyota’s broader motorsport efforts in India, connecting with enthusiasts and providing exceptional racing experiences. Celebrated for its exceptional off-roading strengths, the Hilux took centre stage at three strategic locations within the event areas.
The opening ceremony of the dirt bike race witnessed the entry of Toyota Hilux loaded with dirt bikes, showcasing its unique, dynamic 4X4 capabilities on the supercross tracks, delivering immense joy to the onlookers at the stadium. Aimed to enhance the thrill of the spectators at the ISRL, Toyota Hilux exhibited breathtaking off-roading performances, navigating the intricately designed rough tracks adorned with various obstacles including articulation, side-inclines to steep hill ascents and descents.
This off-road, high-octane supercross racing took place on a constructed dirt track consisting of steep jumps, rocky trails and gravel-pinging tail slides, featuring renowned riders from both India and the global arena. Adding to the whole racing excitement, Toyota Hilux, a perfect vehicle partner equipped with exceptional 4×4 drive, demonstrated a spectacular show for the thrill-seekers and further served the needs of teams and officials during ISRL’s dirt bike race. The race event witnessed the gracious presence of Veer Patel, Eeshan Lokhande and Aashwin Lokhande, Co-founders and Directors of the CEAT Indian Supercross Racing League and other key dignitaries.
CEAT Indian Superbike Racing League (ISRL) featured six teams, each with 8 riders navigating the challenging off-road setups, showcasing their international calibre by completing 10 laps and earning high points over the competitors in their respective categories. ISRL presented a diverse lineup of customized bikes from renowned intern
