MUMBAI:
Louis Philippe, India’s leading premium menswear brand from Aditya Birla Fashion and Retail Ltd., unveils its latest and captivating new collection inspired by the rich, cultural heritage and festivities of Onam. This exclusive collection depicts the essence of the Onam celebrations, combining traditional elements with contemporary designs to offer a unique and stylish range that pays homage to this special South Indian festival.
Louis Philippe has launched exciting collection christened as ‘The Great Indian Tusker’ that perfectly symbolize the festival’s true meaning and cultural importance.
Drawing inspiration from the festival’s traditional motifs and customs, the collection showcases a harmonious blend of modern fashion sensibilities and timeless aesthetics. The collection is all about capturing the festive and vibrant spirit of Kerala and essence of Onam. The collection features an exquisite array of men’s apparel, each piece thoughtfully designed to reflect the vibrant colors, intricate patterns, and cultural significance associated with Onam.
‘The Great Indian Tusker’ pays tribute to the majestic elephants symbolizing strength, and grace. Taking inspiration from this revered animal, the collection features four unique print designs that capture the elephants’ majesty. These designs show the brand’s dedication to making things with great care and attention, making them a perfect fit for the festive spirit of Onam.
Talking about the launch of the new collection, Farida Kaliyadan, COO, Louis Philippe shares, “We are pleased to introduce our specially curated collections to celebrate the Onam festivity. Louis Philippe has always been dedicated to creating fashion that resonates with India’s diverse and rich culture. The special collection for Onam is a fusion of old customs embraced with modern trends. With the launch of this collection, our objective is to provide our customers to celebrate Onam in style, adorning themselves in apparels that pays homage to the festival’s roots.”
A brand known for its dedication to quality and innovation, Louis Philippe’s Onam collection is a testament to its commitment to excellence and fine craftsmanship. Both collections effortlessly capture the spirit of Onam and denotes the brand’s essence of refinement, making them a must-have addition to every fashion-forward individual’s wardrobe.
Louis Philippe Onam Collection will be available at select exclusive brand stores across the state of Kerala and on the brand’s official website. Whether worn during the grand Onam feast day or during the extended festivities, Louis Philippe Onam Collections promises to enhance the aura of the occasion while allowing fashion enthusiasts to express their individuality.
So, this Onam Season embrace tradition, style, and elegance with Louis Philippe ‘The Great Indian Tusker’ collection!
