KOCHI: MakeMyTrip, India’s leading online travel company, inaugurated its first franchise store in Kochi recently. The outlet located in MG Road is MakeMyTrip’s second in the state of Kerala. This network expansion is part of the company’s broader strategy to serve customers who may be more comfortable talking to someone they trust, in the top 100 + cities of India.
Commenting on the development, Jasmeet Singh, Business Head, Holidays & Experiences, MakeMyTrip, said, “We are delighted to expand our physical interface with the people of Kerala. We aim to build a stronger hyper-local marketing connection by leveraging our partners to build travel communities in cities like Kochi. The initial reaction to the initiative has been positive. We have also invested in technology and training to ensure the service remains consistent across all franchises.”
Kerala is an important holiday package market for MakeMyTrip, Malaysia, Thailand, and Dubai are the top three overseas destinations booked from Kerala. Northeast, Rajasthan, and Andaman are some of the preferred destinations in India.
Speaking on the occasion, Midhun Joseph, Partner, MakeMyTrip Franchise Store in Kochi, said, “We are excited to begin our association with MakeMyTrip as the Partner of the MakeMyTrip’s first franchise store in Kochi. We are eager to embark on this journey and are committed to providing customers with seamless experiences and joyful memories. Our team has been trained with the requisite know-how essential to the travel space. This coupled with MakeMyTrip’s proprietary tool, ‘MMTOne’ will help us deliver the best solutions to every travel requirement in the holidays space.”
